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SPECIAL REPORT - The Top Ten Self-Publishing Myths
Myth #10: The only authors who self-publish are those whose writing is not good enough to be published by a traditional publisher.
Truth:This was probably never true because the first publishers were in direct competition with rich men who could afford to self-publish. These publishers actually created the concept of the vanity press, and rode that horse to huge profits. Today, however, things have changed. Rumor in the book industry has it that no large publishers are offering contracts to new authors unless that author has a following of at least 25,000 and a large online presence. For most major publishers, this is unofficial policy. Book sales in the 10,000 to 20,000 range used to be enough to make the midlist, but these days, a book with these sales would be considered a failure by large houses. The midlist author of the past is today's self-published author.
Myth #9: Readers don't want to read self-published books.
Truth: Readers do not want to read bad books, no matter how they were produced. Although publishers and other writers might be biased against self-published books, readers just want to know that they're going to get their money's worth. Huge self-publishing successe s like The Celestine Prophecy, and The One Minute Manager prove that readers are interested in the content, not who published the book. The issue is trust. That's why it's so important forself-published authors to make sure they get the best book possible out there. If it's well written and well marketed, readers will buy it.
Myth #8: People who read can tell when a book is self-published because the standards of production are lower.
Truth: While publishing professionals might be able to tell the difference, regular readers will not notice minor differences in binding or laminating, and as long as your book looks more or less the same as similar books and the text is easy to read, most buyers won't know (or care) about the size of the margins or the gutters.
Myth #7: Self-publishing is expensive because you have to order a lot of books up front and pay for publishing services.
Truth: A book is a product that you are trying to sell, and it has to be comparable in quality to the competition: other books that others are trying to sell. If you know how to format your own book and design your own book cover using software like Photoshop you can probably do a lot of the setup yourself. You will still need to obtain and ISBN, an EAN, a Library of Congress number, and a barcode, and you will also want distribution, and possibly editing. If you can afford it, these services are available through publishing companies. Some publishers do require their authors to order minimum print runs, which can cost thousands, or even tens of thousands, of dollars. However, POD (print on demand) publishers don't require authors to order any books. And in some cases, a number of books are included with the publishing package.
Myth #6: No one reviews self-published books.
Truth: In fact, self-published books do get reviews. Some even get reviewed in major magazines and newspapers. However, these are the exception, not the rule. Most POD books get reviewed on radio, in local media, in regional magazines, and on the internet.
Myth #5: Self-publishing is expensive because you have to pay large setup fees.
Truth: Some publishing companies include the actual publishing of the book in the setup fees. If the setup fee includes formatting, the essential administrative numbers (ISBN, EAN, LOC#, and barcode), a custom cover, and distribution then you aren't really paying for setup, you're paying for publishing services. Watch out for those companies who tell you a small setup fee that doesn't include any real services.
Myth #4: It's hard for self-published authors to succeed because they have to do all their own promotion.
Truth: Here's a quote from a Senior Editor at Harper Collins: "I won't even look at a book unless the author is prepared to do a book tour and book signings..." If that's not work, I don't know what is. All authors are required to do promotion on their books. No one, except celebrity authors, gets their books out into the marketplace without working for it. No large publisher will take on a new writer who isn't about to do the promotion, the book tours, and the media interviews.
Myth #3: Self-published authors are at a disadvantage because they're unknown and there's no quality control system in place on published books.
Truth: Self-published authors are usually unknown; there's not much that can be done about that. However, there are a few self-publishing companies who do insist on quality in editorial as well as production values. Such publishers don't take every book that comes in "over the transom," and because they have standards, it's easier for potential readers to trust the books they sell.
Myth #2: Most self-published authors can't get their books into large chain brick-and-mortar bookstores like Barnes and Noble and Borders, and you have to have books on these shelves to be successful.
Truth: Once, chain bookstores were the only place to buy books, but that's no longer true. According to a recent poll, only 32% primarily shop for books in chain bookstores. 43% of respondents buy their books online and 9% buy most of their books from small, independent bookstores. 16% bought elsewhere--in drug stores, specialty shops, supermarkets, warehouse clubs, and airports. Plainly, since 68% of buyers buy elsewhere, chain bookstores are no longer the be-all and end-all of bookselling.
Myth #1: Self-publishing is okay for some, but I want writing to be my career.
Truth: The length of the mainstream author's career is under the control of his or her publisher, and future prospects are only as good as the sales of the last book. If your book doesn't earn back its advance, or sells only modestly beyond the advance, the publisher will not want to publish your next book. It may be rare for a self-published book to become a bestseller, but for that matter, it's rare for any book to become a bestseller. Most books make their money in the long tail of sales, which can bring in as much income as the bestseller, the difference being that this money comes in over time rather than all at once. Those writers who persevere no matter what, who continue to write and to publish, who continue to add books to their product line and promote them, can succeed.
A self-published author's career isn't over until the author decides to stop publishing. The self-published author's career makes it or doesn't based on the author's work and the author's willingness to keep writing, publishing, and promoting. It's not up to anyone else to decide if you'll be an author; and it's not up to anyone else to decide when you'll quit.
About the Author
Michelle Thomas is the publisher of POD Publishing.org at www.podpublishing.org
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On Competitions $9.95 "(Dealing with Performance Stress). By Denis Azabagic. For Guitar (Classical). Reference. Miscellaneous. Multiple Levels. Book. 32 pages. Published by Mel Bay Publications, Inc" |
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Loop-Loc Installation Tool $24.99 Loop-Loc Installation Tool |
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Mens Premium Loc $29 Mens Premium Loc |
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Wafu Competitions $7.55 No Synopsis Available |
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The Forgotten Olympic Art Competitions $42.47 History of the Olympic Art Competitions of the 20th Century including data tables and selected competitor biographical sketches. Author: Stanton, Richard Binding Type: Hardcover Number of Pages: 424 Publication Date: 2002/03/01 Language: English Dimensions: 8.50 x 5.50 x 1.06 inches |
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Cheerleading Tryouts and Competitions (Reinforced Hardcover) $55.44 "Read about how to find the perfect squad for you to cheer on, handling tryouts, participating in competitions, and winning"--Provided by publisher. |
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How To Win Competitions $18.13 Some think winning competitions is a matter of luck, but they're wrong! It takes skill, and this easy-to-use book can teach you those skills. The essential 'how-to' guide for the novice and experienced 'comper' alike, it will equip you with everything you need to know to win everything you've ever dreamed of winning. |
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A Primer for Mathematics Competitions $45 A comprehensive resource containing an entertaining selection of problems in mathematics. Including numerous exercises, illustrations, hints, and solutions, it is aimed at students of mathematics looking for an introduction to problem solving in mathematics, as well as Mathematical Olympiad competitors and other recreational mathematicians. - ;The importance of mathematics competitions has been widely recognised for three reasons: they help to develop imaginative capacity and thinking skills whose value far transcends mathematics; they constitute the most effective way of discovering and nurturing mathematical talent; and they provide a means to combat the prevalent false image of mathematics held by high school students, as either a fearsomely difficult or a dull and uncreative subject. This book provides a comprehensive. training resource for competitions from local and provincial to national Olympiad level, containing hundreds of diagrams, and graced by many light-hearted cartoons. It features a large collection of what mathematicians call "beautiful" problems - non-routine, provocative, fascinating, and. challenging problems, often with elegant solutions. It features careful, systematic exposition of a selection of the most important topics encountered in mathematics competitions, assuming little prior knowledge. Geometry, trigonometry, mathematical induction, inequalities, Diophantine equations, number theory, sequences and series, the binomial theorem, and combinatorics - are all developed in a gentle but lively manner, liberally illustrated with examples, and consistently motivated by. attractive "appetiser" problems, whose solution appears after the relevant theory has been expounded. Each chapter is presented as a "toolchest" of instruments designed for cracking the problems collected at the end of the chapter. Other topics, such as algebra, co-ordinate geometry, functional equations and probability, are introduced and elucidated in the posing and solving of the large collection of miscellaneous problems in the final toolchest. An unusual feature of this book is the attention paid throughout to the history of mathematics - the origins of the ideas, the terminology and some of the problems, and the celebration of mathematics as a multicultural, cooperative human achievement. As a bonus the aspiring "mathlete" may encounter, in the most enjoyable way possible, many of the topics that form the core of the standard school curriculum. - |
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Loop-Loc Safety Cover Patch Kit - Green Solid-Loc Solid $29.99 Loop-Loc Safety Cover Patch Kit - Green Solid-Loc Solid |
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Loop-Loc Safety Cover Patch kit - Green Ultra-Loc Solid $29.99 Loop-Loc Safety Cover Patch kit - Green Ultra-Loc Solid |
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Predator Uni-Loc Shaft Insert $15 Predator Uni-Loc Shaft Insert |
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Loop-Loc Aluminum Tamp Tool $5.99 Loop-Loc Aluminum Tamp Tool |
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Loop-Loc Stainless Steel Buckle $2.99 Loop-Loc Stainless Steel Buckle |
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20-40s-A1-Inf-Tb 4 Rubber Loc $53.99 20-40S-A1-INF-TB 4 RUBBER LOC |
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Adhesive,Loc 20g Sns Ultr $5.99 ADHESIVE,LOC 20G SNS ULTR |
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Australasian Debating Competitions : Australian Debating Competitions, New Zealand Debating Competitions $7.47 No Synopsis Available |
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Horse And Pony Competitions By Curry, Marion $34.52 Describes the rules and history of different sports and competitions that star horses. Author: Curry, Marion Series Title: Horses and Ponies Publication Date: 2006/08/30 Number of Pages: 32 Binding Type: Library Grade Level: 34 Language: English Depth: 0.25 Width: 7.00 Height: 7.00 |
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Swimmer Carin Cone at Women's Swimming and Diving Competitions $79.99 Peter Stackpole Swimmer Carin Cone at Women's Swimming and Diving Competitions - Premium Photographic Print |
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Three 'Hot Rod' Racers from Aerobatic Competitions $49.99 Wilf Hardy Three 'Hot Rod' Racers from Aerobatic Competitions - Giclee Print |
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Cheerleading Tryouts and Competitions By Mullarkey, Lisa $36.84 Read about how to find the perfect squad for you to cheer on, handling tryouts, participating in competitions, and winning. Author: Mullarkey, Lisa Series Title: Ready, Set, Cheer Publication Date: 2010/09/01 Number of Pages: 48 Binding Type: Library Grade Level: 46 Language: English Depth: 0.25 Width: 7.75 Height: 9.25 |
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Guide to International Photographic Competitions $23.95 The feedback and exposure gained from international photographic competition can help amateur and professional photographers further enhance their skills and market their images. This guide contains a discussion of worldwide open photographic competition and provides details on how to enter. Concise checklists complement discussions of all the phases of competition, from preparing and submitting entries, to analyzing the results as a basis for continued improvement, to measuring progress and gaining recognition for success. Also covered are the categories of competition, from color slides, to nature photography, photojournalism, travel slides, pictorial prints, to electronic imaging. |
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2012 Guide to Writing Competitions $5.99 Are you competitive? Do you believe that your writing stands above that of your peers? If so, then look inside and you'll find all the information you need to enter every major writing competition in the Unitied States. Hundreds of opportunities are listed, with each entry providing information on when and how to submit your work, what it costs (if anything) to participate, what the judges are looking for, when winners are selected, and what prizes are offered. If you believe in your work and think you have what it takes to outshine your peers, this is the refernece for you! |
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Competitions and Prizes in Artificial Intelligence $79.66 High Quality Content by WIKIPEDIA articles The Machine Intelligence Prize is awarded annually by the British Computer Society for progress towards machine intelligence. The David E. Rumelhart prize is an annual award for making a significant contemporary contribution to the theoretical foundations of human cognition. The prize is 100,000. The HumanCompetitive Award is an annual challenge started in 2004 to reward results competitive with the work of creative and inventive humans. The prize is 10,000. Entries are required to use evolutionary computing. The IJCAI Award for Research Excellence is a biannual award given at the IJCAI conference to researcher in artificial intelligence as a recognition of excellence of their career. Author: Surhone, Lambert M./ Tennoe, Mariam T./ Henssonow, Susan F. Binding Type: Paperback Number of Pages: 126 Publication Date: 2010/08/19 Language: English Dimensions: 6.00 x 9.02 x 0.30 inches |
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FieldCrop Competitions, 1913 .. $19.31 Author: Readey, J. C. Binding Type: Paperback Number of Pages: 22 Publication Date: 2010/09/05 Language: English Dimensions: 7.44 x 9.69 x 0.05 inches |
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Iranian Mathematics Competitions, 1973-2007 $44.85 No Synopsis Available |
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Football Competitions in Syria $11.27 No Synopsis Available |
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Cheerleading Tryouts and Competitions $7.75 No Synopsis Available |
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Competitions in Northern Ireland $7.39 No Synopsis Available |
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Law School Competitions in a Nutshell $37.05 No Synopsis Available |
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Three-cushion Billiards Competitions $7.3 No Synopsis Available |
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Football Competitions in Tajikistan $7.47 No Synopsis Available |